Job Overview
Brand Specialist – Hybrid Working
About Vexere
Vexere is a technology company aiming to revolutionize the travel and transportation industry in Vietnam. Today Vexere is the largest online bus ticketing platform helping millions of travelers to make their lifetime journey happier.
Vexere members believe that an organization is born to solve pressing problems in society. Company culture focuses on community spirit and mutual support. All Vexere members are always given the opportunity to express themselves, contribute ideas on products and strategies, and aim to become future leaders.
The future image that Vexere is trying to realize is a constantly growing and creative business with a strong culture of learning and development, aspiration to apply technology strengths to continue the revolution in the transportation industry and tourism sectors throughout Southeast Asia.
Vexere is looking for a Designer in the HCM Office to develop assets for marketing campaigns. While working here, you will have the opportunity to be involved in a project that will solve the problems millions of Vietnamese are facing.
1. Your Responsibilities
Responsible for Brand: Be in charge of communication activities to enhance brand awareness, trust, health (60%)
– In charge of communication initiatives to enhance brand awareness, trust, and brand health
– Conduct market, customer, and competitor research to propose new initiatives aligned with business goals
– Develop and execute branding plans including PR, activations, events, and sponsorships across BTL, ATL, and OOH channels
– Plan and manage influencer marketing: develop creative concepts, coordinate with agencies/KOLs, manage bookings, and ensure delivery of brand message and product USP
– Collaborate with internal and external stakeholders to ensure high-quality campaign execution and consistency with brand positioning and guidelines
– Design templates to collect/analyze data, track performance, and monitor budget usage
– Conduct regular brand health and awareness tracking
Responsible for Partnership development strategy and execution to grow sale and drive new business opportunities in south region (40%)
– Develop and execute partnership strategies to drive sales growth and unlock new business opportunities in the assigned region
– Identify and engage with potential partners to drive traffic and conversion via Vexere’s website and app
– Approach potential clients to sell vouchers and run joint cross-marketing or promotional campaigns
– Build templates to analyze internal and external data, track performance, and optimize future activities
– Coordinate with internal teams and external stakeholders to ensure on-time and quality delivery of campaigns and assets
– Analyze and negotiate with payment gateway providers to optimize fees and contract terms
2. Job Requirements:
- At least 2 years of experience in planning & running marketing campaigns (Branding & Promotion campaigns)
- Good working knowledge of various marketing channels
- Project management
- Analytical, negotiation and problem-solving skills
- Excellent logical skill
- Creativity
- Communication skills
- Attention-to-detail
- Teamwork
- Proactive
- Positive attitude, open to feedback, comfortable with ambiguity
- Strong work ethic, quick learner and customer-first mindset
3. Benefits:
- Competitive salary + KPI-based quarterly bonuses.
- Clear career progression with opportunities to advance to key positions based on capabilities.
- Special discounted bus tickets for employees and their family members.
- Comprehensive periodic health check-up policies.
- Participation in social insurance, health insurance, and unemployment insurance according to Vietnamese labor law after the probationary period.
- 12 days of annual leave.
- Vibrant and dynamic working environment with a friendly and supportive team, ready to share knowledge and assist each other.
- Training and sharing of negotiation, communication, work management, interpersonal skills, and software technology knowledge.
- Other perks to be discussed during the interview.
For more information, please contact us via:
- Send your CV to email: [email protected], with title: Fullname – Applied Position
- Phone/ Zalo: 0989036781 – Mr. Hoa Đăng Khoa
Office Location: Vexere Trading and Services Co., Ltd. – 2nd Floor – Building H3, 384 Hoang Dieu, Ward 6, District 4, HCMC Working Hours: 8:30 am – 6:00 pm from Monday to Friday, and Saturday morning.
